Relativity Media is building a state-of-the-art digital studio that brings Hollywood sensibilities to the digital realm. Relativity Digital Studio’s (RDS) in-house production and graphics team has the capability to produce, direct and edit television-quality programming and create high-end special effects. RDS uses digital outlets as a distribution medium and as a platform to build audiences and prove concepts that can cross over to traditional media. In addition to creating original programming, RDS has established itself within the community of digital influencers and YouTube celebrities to create compelling content campaigns in support of Relativity films. RDS is also developing branded entertainment campaigns that marry brand partners with relevant Relativity divisions, including Sports, Fashion, Music and Television, to provide advertisers with a unique solution for reaching and engaging their target audiences.